Privacy Policy
Effective date: July 9th. 2025
1. Who We Are
EM Loan Edge (“Site”) is an online platform owned and operated by Rock Valley Tech (“Company,” “we,” “us,” or “our”).
2. Information We Collect
- Information you provide
- Examples: Name, employer, job title, email, phone, payment details, messages sent via forms or chat
- Source: Directly from you
- Automatically collected data
- Examples: IP address, browser type, device identifiers, pages visited, time spent, referring URLs, clicks, error logs
- Source: Cookies, pixels, server logs
- Third-party data
- Examples: Company data pulled from public filings or data vendors; payment verification responses
- Source: Third-party partners
3. How We Use Your Information
- Deliver, maintain, and improve the Site and any subscription services
- Personalize dashboards, analytics, or marketing content
- Process payments and manage billing
- Detect, prevent, and investigate security incidents or fraud
- Comply with legal obligations and enforce our Terms
- Communicate with you about updates, new features, or support requests
4. Legal Bases (EEA/UK Users)
We rely on one or more of the following: performance of a contract, legitimate interests (e.g., platform security, product improvement), compliance with legal obligations, and consent (where required).
5. Sharing & Disclosure
We do not sell your personal information. We may share it with:
- Service providers (cloud hosting, analytics, payment processors) are bound by confidentiality
- Professional advisers (lawyers, auditors)
- Authorities, when required by law or to protect rights, property, or safety
- Successor entities in connection with a merger, acquisition, or asset sale
6. Data Retention
We keep data only as long as needed to fulfill the purposes above, comply with legal duties, or resolve disputes.
7. Security
We employ administrative, technical, and physical safeguards. No system is 100 % secure; please use strong, unique passwords and notify us immediately of any suspected breach.
8. Your Choices & Rights
Depending on your location, you may have rights to access, correct, delete, or port your data; object to processing; or withdraw consent. Email info@emloanedge.com to exercise these rights.
9. International Transfers
Your information may be processed in the United States and other countries with differing data protection laws. We use appropriate safeguards (e.g., standard contractual clauses) when required.
10. Children
The Site is not directed to children under 16. We do not knowingly collect their data.
11. Changes
We will post any changes to our privacy policy on this page and, if significant, notify you via email or a prominent notice.
12. Contact
Questions? Email info@emloanedge.com or write to Rock Valley Tech, 1327 Grandin Rd SW #124 Roanoke, VA 24015.